PROJECTS
Product Designer | Project Lead
Academy of Art University's First Official Esports Website Using Vibe Coding
End-to-end UX research
Rapid prototyping
Front-end development
Product & Brand Designer
0-to-1 Storytelling E-commerce
User Test Success Rate: 42% to 77%
Increase in Revenue: 35%
Positive User Feedback: 9 out of 10
Strategy & Product Design Lead
Conceived the B2C + B2B model and designed end-to-end: Harmony AI app, dashboard UI, AR windshield HUD, and AR sunroof. Pre-loaded with gear, equipment, and groceries for any adventure
End-to-End Adventure Rental Platform for the Outdoors
Visual Designer
Designed the end-to-end visual experience including wayfinding, badges, and stage graphics for Silicon Valley’s premier AI conference
Integrated Identity for a 2,000+ Attendee AI Conference

